What is a Stylescape?
A Stylescape is a collection of brand assets such as colors, typography, photography, patterns, etc. that are combined together by a designer to build a visual aesthetic of a brand. It’s a more elevated execution than a moodboard but isn’t quite to the level of detail as a brand guide. The purpose of a Stylescape is to provide company stakeholders with a comprehensive snapshot of the brand could look like as a whole. Usually, Stylescapes are presented in a couple of different options so you can collaborate on a couple different directions based on your strategy.